Jeni VerMeulen, CF APMP

Jeni VerMeulen was named SVP, Business Development in November 2023. In this role, Jeni leads multiple teams for our Go-to-Market division in driving growth for our organization: marketing, sales enablement, sales operations, communications, and sales operations. Jeni works with internal company stakeholders to develop strategies for supporting the customer base, increasing revenue, and strengthening sales productivity. She reports to executive leadership on go-to-market initiatives and collaborates with internal teams to develop growth plans for the organization.

Jeni brings to her role more than 25 years of experience leading teams and managing sales accounts, developing strategy plans, uncovering new product and market opportunities, and consulting for top executives. Her ability to communicate effectively to customers drove million-dollar profits for her organizations during her tenure as a sales executive. She is also a powerful educator and has been instrumental in developing successful training programs and guides for sales teams, internal staff, and clients.